Monday, February 28, 2011

An update or ten about ESPN Radio-Central Texas

We finished February up 61% in sales and we're entering March 52% up from where we ended March, 2010. And, we're going to be awfully busy and mobile in March.

*Weekend coverage of ESPN College Game-Day.

*Big 12 Men's and Women's Basketball Tournament

*Rangers Training Camp in Surprise, Arizona

*NCAA Women's Final Four in Indianapolis, Indiana (Tentative)

And, this doesn't include covering the Baylor Bears football team and spring drills and girls and boys high school basketball state playoffs. The Fairfield girls are the lone Central Texas team at the Girls State Tournament this weekend in Austin.

A couple of local nuggets from the weekend.

*Harker Heights OT Camrhon Hughes gave a verbal commitment to Texas.

*Former Killeen Ellison star Tommie Harris was released by the Chicago Bears. He'll find a new home depending on when free agency continues, which won't be until after a new Collective Bargaining Agreement--and who knows when that will be?

We hosted our first show of the year from Hooters, great atmosphere but we had a technical issue off the top of the show and had some terrible audio for the first 2-3 minutes. That's frustrating and we'll figure out what went wrong on Tuesday morning, but special thanks to Zach Burke for somehow finding the issue(s) and working them out.

We're back at Hooters on Tuesday, Tilted Kilt in Killeen on Wednesday.

We're preparing for the College Game-Day weekend and our use of a 40' by a lot RV for our show on Friday and throughout the day on Saturday. This RV is a monster and we will be all over College Game Day this weekend. While I use the term preparing, I think "bracing" is more what Paul Catalina is doing...

I have him petrified of what to expect. He's young, he'll get over it.

Special thanks to Baylor University and Baylor Athletics for allowing us to think outside the box on how to promote and cover the event.

Well, I have to make a presentation early-Tuesday at a sales meeting so it's time to try and get a little decent sleep.

Oh, by the way, I had fallen asleep and completely out of nowhere I woke up in all but a cold sweat realizing I hadn't sent off a payment for a loan that was due last week. There's a grace period, so we'll be fine---but what made me think of this completely out of the blue, while sound asleep?

David Smoak
smoaky@1660espn.com

Saturday, February 26, 2011

Busy week ahead...

We're headed into a very busy week and that's the way we like it.

We'll spend all week trying to prepare and plan for our ESPN College Game-Day weekend coverage, including using an RV for a variety of reasons, hosting our show, tailgating, perhaps even spending the night outside the Ferrell Center.

We're live at Hooter's on Monday and Tuesday, live from Tilted Kilt in Killeen on Wednesday.

Hey, someone has to do this job.

I think we're in-studio on Thursday, I'm sure that will change.

Friday, it's wall-to-wall craziness with the ESPN College Game-Day coverage.

This week is busy, but next week is too...

We'll start with our show at Hooter's again (Monday) and then off to the Big 12 Men's and Women's Basketball Tournaments in Kansas City, Missouri.

David Smoak

Wednesday, February 23, 2011

Butch and Paul think I'm nuts, they may be right...

ESPN College Game-Day is a little over a week away and we're working on how we'll cover the event.

We'll broadcast "You Make The Call" on Friday, March 4th somewhere outside of the Ferrell Center and either inside or right outside of an RV. We'll have it all dialed-in, tailgating, the show, Smoaky, Paul and Butch, right?

Well, Paul and Butch are trying to convince ownership I've lost it, hey--I could have told them that...but we are going to broadcast on that Friday afternoon, enjoy it, and we're spending the night because we are "LIVE" the next morning at 7:00am. Yep, 7:00am, not 10:00am or Noon, 7-A-M!

Why not broadcast on the morning leading up to ESPN's College Game-Day?

Why not broadcast on the evening before ESPN's College Game-Day?

Why not spend the night because we won't be off the air long in between our Friday show and Saturday's special hours?

Butch gets a pass on our little "Slumber Party"---but Paul, he's staying with us in the RV.

Now, who is "us?" Not sure yet, Paul, me, and 1-2 others who might be as crazy as me.

Fuddruckers will give the first 50 people who drop by the show a free certificate for a 1/3rd pound hamburger...and they're supplying a little food that afternoon too. We'll have t-shirts, food, soft drinks, beverages, and of course, we'll talk a little sports too.

Butch will be involved both days, although I think he's still negotiating an extra vacation day or two---and that's okay, I've never counted hours or vacation days, he deserves them.

So, if you're bored and don't have anything else to do on Friday afternoon, March 4th. Drop by the Ferrell Center and see if I'm in a straight-jacket or a robe.

Smoaky

Saturday, February 19, 2011

Did I really hear Lace Dunn say, "They wanted it more than us tonight?"

I was in the post-game press conference following Baylor's 9-point loss to Texas Tech.

You could sense the tremendous disappointment in the voice and words of head coach Scott Drew.

Going into that game, I felt (along with probably many others) the Bears HAD to win no less than 3 of their last 5 games to become NCAA Tournament eligible. In my opinion, 9-7 in the Big 12 would get them.

Well, now the Bears are on NCAA Tourney life-support after Saturday night's loss. Now, they must win three of their last four, and those four include, @ Missouri, vs. Texas, @ Oklahoma State, vs. Texas A&M. They going to win three of those four?

Where? It's going to be difficult and losing to Tech, an under .500 team makes me wonder if they won't have to sweep the final four regular season games.

But, back to the post-game press conference.

I interviewed Lace Dunn following Tuesday's win against Wayland Baptist and asked him, "When does your team realize the clock is ticking on their chances?" He responded with, "We have to start playing better." I responded with, "But haven't you guys been saying that for over a month?"

I can answer for Dunn and his teammates, "Yes."

But, following their loss to Tech, I heard Dunn say, "They (Tech) wanted this more than we did tonight."

Huh?

How can that be possible?

How can a team knowing their NCAA Tournament lives depend on a win, allow a sub-.500 team to beat them and control the game after the first 2-3 minutes?

I think, "they wanted it more than we did," is a cop out and Dunn isn't the only player whose ever said it.

It's become an any-player or coach or media or fan cop out line.

We'll discuss this more in-depth on Monday's show.

Have a great weekend everyone!

David Smoak

Thursday, February 17, 2011

Our own version of "March Mad-mania"

We are approaching one fun month with our programming and coverage.

We have tremendous plans for March, including coverage of the following events:

*ESPN College Game-Day @ Baylor University: We'll not only broadcast the Friday afternoon before at the Ferrell Center, but host a special 7:00am-9:00am "You Make The Call" the morning of College Game-Day.

*Big 12 Men's and Women's Basketball Tournaments (Kansas City, Missouri): We'll broadcast live from the Media Hotel in downtown Kansas City as we cover the Bears and Lady Bears.

*NCAA Men's and Women's Basketball Tournaments (Everywhere, USA): The Lady Bears will host the women's 1st and 2nd round games in Waco, and we'll be all over their run to the championship. ESPN Radio-Central Texas is also the home for every single game of the NCAA Men's Tournament and the Women's Final Four (along with whatever games involving the Bears and Lady Bears).

*Rangers Training Camp in Surprise, Arizona: We'll broadcast live from Rangers Camp and bring back the atmosphere with interviews and the great "crack of the bat, pop of the mitt, and fresh cut grass." We'll be there for 3-4 days to accumulate audio for our time there and the following week. The regular season opener is April 1st against the Red Sox, and unless I'm wrong (brain cells aren't what they used to be)---this is the first time ever in my lifetime that MLB has started a season at the end of the week and not on a Sunday night or Monday afternoon, or in some cases for some teams a Tuesday. There might have been one or two years when a season started somewhere early like with the NFL, but I don't remember.

*NCAA Women's Final Four (Indianapolis, Indiana): Depending on Baylor's run to a national title, ESPN Radio-Central Texas will be live mixed in with our game broadcasts of the Lady Bears if they become eligible for the Final Four.

And, this doesn't include some of our other appearances throughout Central Texas.

Our sales staff hit the streets with our sponsorship packages on Wednesday and we have some work to do, but based on the energy and pacing from the past 7-months, we'll be in good shape. I think I mentioned this in an earlier post, but our sales are up 61% in February and there's still just under two weeks remaining. But, this month is almost done so we have a lot of work to do in March and into the future.

In between all this action, I'm working on a quick trip to try and see my mom and dad and three brothers in Tampa, Florida area. My mother had the illness she fought through during the fall and she's back home and finishing up her rehab so I'm headed down there later in the month. I can't wait to see my parents and my three brothers, relax for a weekend, smoke a few cigars on my father's back porch and catch-up on some good memories.

I hope everyone is doing well, and thanks for listening or reading when and if you do.

Thank you.

David Smoak
smoaky@1660espn.com

Friday, February 11, 2011

The word is spreading, 1660ESPN Radio is ESPN Radio-Central Texas

I first met our owner, Gary Moss, for lunch at a restaurant in Cleburne where he owns other radio stations. We drove from Cleburne to Waco to visit 1660ESPN Radio in Waco and we talked about everything, goals, sales opportunities, and life.

He told me on that late-June day, "I want you to build a regional giant, including Waco and other places we're about to invade with new frequencies."

I asked him if he'd let me "run" and make decisions that worked in a similar duel-market like Tyler/Longview and even Lufkin/Nacogdoches.

Very simply he said, "Yes."

I will give you all the tools you need and let's take care of Waco and then move on to Killeen/Fort Hood and keep growing.

Well, that's what we're trying to do, 1660ESPN Radio is now ESPN Radio-Central Texas and we have other goals in other cities. But, we're focused on greater-Central Texas right now.

You'll always hear me say we have work to do, and we do---but we're slowly but surely finding our niche throughout the area, not just Waco.

We've constantly hosted our show or game broadcasts from Waco, Temple, Killeen, and tonight in Lorena.

We've been in Lorena before for the HS Football game between Lorena and China Spring.

But, that was football...we're continuing commitment to some high school basketball. We're blocked out from any games the week of February 14th-20th because of previous programming commitments with Baylor. But, we'll be back the week after with some playoff games.

It's been another great week, new sponsors, pretty good guests, meeting more and more of the great people in Central Texas.

Thank you for listening when and if you do, and have a great weekend.

David Smoak

Wednesday, February 9, 2011

Decompressing from our trip to cover Super Bowl XLV

This week has absolutely flown by, which is unusual following a week at the Super Bowl.

I returned from my 18th trip to the Super Bowl and the following week has always "dragged on" like a bad hangover.

Not this week, we came back on Monday and went straight to covering the Texas Sports Hall of Fame Induction Ceremony, there was our high school basketball game on Tuesday night between Midway and University High....and tonight, I'm at the Nebraska @ Baylor men's basketball game at the Ferrell Center.

Thursday is the day I release the All-Smoaky.com H.S. Football Team so I'll be up pretty late tonight getting that done.

We have an appearance in Temple at Automax Hyundai on Friday and then our broadcast of La Vega @ Lorena for the District Championship in 19-3A.

And, the momentum continues with our sales as we added a couple of brand-new clients this week.

I appreciate those of you who have responded to our Super Bowl coverage from a week ago. It's a special week for us to cover it, but also fun to try and bring back the atmosphere from Radio Row.

We're already working on how to improve our coverage of Super Bowl XLVI in Indianapolis next year.

Smoaky

Sunday, February 6, 2011

In the end, "Jerry's World" shines...

Despite the issues with the wintry weather and Seat-Gate, "Jerry's World" put on a show.

Congratulations to the Packers, their fourth Super Bowl Championship, aptly named "Lombardi Trophy" to Titletown, USA.

I thoroughly enjoyed our week in Dallas/Fort Worth, had an incredible week at Radio Row and a tremendous game.

David Smoak

Super Bowl XLV Sunday

Paul, Zach and I are here at the Media Compound inside Cowboys Stadium, several hours before kickoff.

We have our own little talk show going to David Wilkinson from KCEN and Ricardo LeCompt and Dan Ingham from KWTX, just talking pregame and even Baylor basketball.

Hey, we need to talk about something to kill 3-4 hours.

My prediction, Packers 24 Steelers 20.

David Smoak

Saturday, February 5, 2011

Super Bowl XLV (Saturday)

Cindy and I just returned from the first phase of the Leigh Steinberg Party a few blocks away.

They raise a tremendous amount of money for charities, including Wounded Warriors.

We saw a lot of celebrities in attendance, but heck, we've seen those all week on Radio Row. Serena Williams, the tennis star made a brief appearance.

We're headed to the Pro Football Hall of Fame announcement for the Class of 2011 at 6:00pm, and then headed to a couple of parties later tonight.

I've learned a valuable lesson over the years covering the Super Bowl. Despite the temptations of all the parties on Saturday night, DON'T OVERDO IT. Because, the shuttles start taking us to the stadium by mid-morning and the earlier you get there the better because of security. And, it's a long day from pregame, game and then reaction in postgame---and shuttle back to hotel.

Not complaining, just a little sense of learning curve.

David Smoak

Thursday, February 3, 2011

Super Bowl XLV Day V

We just wrapped-up our Thursday show, and another day of success.

Mike Ditka, Drew Pearson, Deacon Jones, Jay Ratliff, Terence Newman, Thomas Everett, Rick Gosselin, and Mean Joe Greene.

My staff busted their butts for our station today and they have been all week.

But, despite the great day we had---and the day we're set to have on Friday---office politics took center stage. I'm amazed at how selfish some people can be...

We've had people busting their tails all week for the radio station--as they should be--and being at NFL Media Headquarters and Radio Row and covering the Super Bowl isn't a cocktail party, it's not a frat or sorority party---it's hard work.

But, I love it, I'll always love it and I am fortunate to be involved in the business.

As I've said many times, I get paid to talk about something I love, sports, athletics, games, scores, teams, players, fans, and I will always appreciate it.

I have never-ever complained about not being invited to an event in my 30-years in the business.

David Smoak I would've responded in so many ways that would be destructive.

David Smoak II took a deep breath and didn't send the compulsive email response or make that phone call and rip someone's head off.

We're here at NFL Media Headquarters and Radio Row and covering the Super Bowl and we've given the radio station more coverage and exposure---perhaps EVER.

And, yet--there's always someone who doesn't appreciate the work, doesn't understand what we're doing and has just basically ruined it for everyone else.

I've done everything possible to give those who most deserve it "this year" a chance to experience Super Bowl week. But, after today...well, I'll just bite my tongue.

David Smoak

P.S. Since some of you have asked, Butch Henry has been wonderful to work with and he was invited but couldn't make it up because of two reasons, Wednesday's Lady Bears game against OU (he's the shot clock operator), and the weather conditions. We're bringing him back a bunch of souvenirs and love. Butch doesn't travel much, but Paul and I have set a goal to get him out of state before the end of the year. I think Rangers Training Camp in Arizona is going to be tough for him to turn down. Baseball, GOLF, GOLF, and GOLF!!!

Wednesday, February 2, 2011

Super Bowl XLV Day IV

Well, it's been the busiest day at NFL Media Headquarters and Radio Row. We've already recorded interviews with Leon Lett, Erik Williams, Actor/Comedian Jay Mohr, Jerry Kramer, Christian Okoye, and the Miller High Life man, Windell Middlebrooks--and we're working the room for Sam Bradford and John Elway. We'll win a few, lose a few and do it again tomorrow.

My young Cubs, Zach and Paul went roaming last night, but they deserved to release a little energy after a busy day.

More ESPN Radio-Central Texas folks coming in today, webmaster-Beth Richards and photographer Marcel van Es.

David Smoak